Totalmobile is supporting a five-strong team of rowers who are preparing to race across the Atlantic Ocean to raise awareness of plastic pollution.
The field service management software business is providing financial backing and technology support to The Ocean5 team, who will tackle the 4,800 km Talisker Whisky Atlantic Challenge in December.
Led by former Porsche and BMW executive Kevin Gaskell, Ocean5 is competing in the race to support Plastic Soup Foundation, an environmental charity which raises awareness of the increasing amount of plastic in the world’s oceans and the risk it poses to marine life and the planet.
In addition to providing sponsorship, Totalmobile is working with the team to ensure its workforce management tools help them deliver a 24-hour relay rowing cycle of two hours on, two hours off over the 40 to 50 days it will take to cross the Atlantic.
The challenge is widely regarded as one of the toughest in the world and will see Ocean5 compete against 34 other teams making the crossing from the Canary Islands to Antigua.
Before their voyage, The Ocean5 crew will also provide fitness training to a group of Totalmobile’s 170 employees, giving them insight into the regime and preparations required to undertake the crossing.
Jim Darragh, Chief Executive Officer of Totalmobile, said: “We are thrilled to be supporting The Ocean5 as they undertake an incredibly tough challenge for such an important cause.
“Our technology helps front-line workers perform to their best ability in any environment, so the partnership is ideal. The team will need to deliver 1.5 million oar strokes whilst coping with 20 ft high waves in one of the remotest places on earth.
“It also aligns with our commitment to helping customers manage their environmental impact by increasing efficiency and reducing the carbon emissions generated by field working by around 15 per cent.”
Kevin Gaskell of The Ocean5 added: “We are delighted that Totalmobile has chosen to sponsor The Ocean5 rowing crew.
“By becoming part of The Ocean5 team they are sharing our determination to do something extraordinary for our oceans and our planet.
“By sharing the journey they are helping us to provide a focus to inspire people everywhere to make a real difference to the world we all live in.”